Web 2.0 neglecting good design?

“Research into website use shows that sites were better off getting the basics right.” Describing Web 2.0 as the “latest fashion”, usabillity guru Nielsen said many sites paying attention to it were neglecting some of the principles of good design and usability established over the last decade.

“That was just bad,” he said. “The idea of community, user generated content and more dynamic web pages are not inherently bad in the same way, they should be secondary to the primary things sites should get right.”

Research suggests that users of a site split into three groups. One that regularly contributes (about 1%); a second that occasionally contributes (about 9%); and a majority who almost never contribute (90%).By definition, said Mr Nielsen, only a small number of users are likely to make significant use of all the tools a site provides. “Most people just want to get in, get it and get out,” said Mr Nielsen. “For them the web is not a goal in itself. It is a tool.”

(Quelle/Source: BBC)